How does a promoter avoid succumbing to the lure of mere “decoration”?
How can this be done without of artificial complements, instead clothing a space in poetry, quiet serenity, and attentive care, so that the walls sit perfectly as if custom made?
For the promoter, applying one’s own rigorous standards to serve the client’s needs is the key.
The promoter has a duty to study the local culture, to become steeped in the setting for each new project, to address the sensations evoked in the minds and bodies of the people who inhabit it, while never losing sight of their identity. Beauty is not inherent in the triviality of abundance, but in delicacy, rarity, and moderation.